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When it comes to showcasing products, having the perfect display can make all the difference.

Whether you're a product brand owner preparing for an art show or a brick and mortar retailer looking to enhance your store's visual appeal, selecting the right display is essential.

Let's walk through the key factors to consider when choosing a display and inspire you with creative ways to incorporate natural design elements into your product presentations.



Displaying wellness products in their natural setting



Understanding Your Product Display Requirements

Product Display Factors to Consider


Before diving into the world of displays, take a moment to assess your specific needs. Consider factors such as the type and size of your products, the available space, and the desired aesthetic.

By understanding your requirements, you'll be able to choose a display that not only showcases your products but also aligns with your brand identity.

Important measurements might include total tabletop surface area and your product's WIDTH x DEPTH. Also - don't forget to add dimension to your displays through HEIGHT! Consider the combined height of all risers/platforms plus your product.




Versatility and Customization

Tailoring Displays to Your Preferences


Look for props with versatility. Explore different display materials and styles to find the one that best complements your product line and adds an extra touch of visual intrigue to your presentation.

We especially love working with concrete and stone, since they're such timeless and versatile materials.




Showcasing Your Products on Risers

Using Concrete and Stone Display Platforms


Concrete and stone displays bring a unique and captivating element to your product showcases. Their natural textures and solid presence can evoke a sense of authenticity and craftsmanship.


Consider incorporating concrete or stone pieces as backdrop elements, platforms, or even sculptural accents to add depth and intrigue to your product presentations. We've seen our customers' work shine when they leverage the natural beauty of these materials in creative ways.



Display Look & Feel - consider your materials


Planning Your Product Display/Set

Creative Tips and Ideas for Set Building


To create a visually appealing display or set, planning is crucial. Curate a cohesive and eye-catching product arrangement that highlights your key items. The viewers' eyes should be drawn directly to the products.

  • Consider the composition, balance, and visual flow to create an arrangement that draws customers' attention.


Additionally, lighting plays a vital role in enhancing your product's features and creating an ambiance.

  • Experiment with different lighting techniques to find the perfect ambiance for your display.


Accessorize with platforms and props.

  • Furthermore, don't be afraid to incorporate props and accessories that complement your products and provide context or storytelling elements.
  • For your platforms, consider things like textureproportions, and material mix.


By carefully planning your product display/set, you can create an engaging and memorable experience for your customers.


 Skincare on Cement Pedestal


Elevating Product Presentations


    Compelling displays were the building blocks that helped our clients capture beautiful product photography, drive sales and captivate retail customers.

    Our clients include skincare, jewelry, cosmetics, food and beverage, events, wedding, and other CPG brands. All who use concrete and stone displays in their product photography and retail settings to showcase their products in the best light.  


    Block Set Project Cement Props as seen in Glossier retail locations (photo by Glossier)


    Product Photography of Perfume on Cement Block, Shot by Nouvelle Studio


    Choosing the perfect display for your products is a vital step in creating an immersive and captivating experience for your audience. We understand the power of compelling displays in enhancing the visual appeal of your products.



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